Any real estate agent can market to a potential lead that's already looking to buy. What separates a great agent from an average agent, is the ability - and drive - to reach people who haven't started looking for their next home. In fact, the best leads are not always the ones actively looking to buy a house. This means that agents must go above and beyond to maximize a listings exposure, ensuring that all potential buyers inside and outside the market see it.
My job as your agent is to create a memorable, emotional connection between your home and your potential buyer. Big companies and brands have long recognized the power of emotion in marketing a product, particularly if it is a big-ticket item. With a home being one of the biggest purchases many people will make in their lifetimes, creating that connection becomes even more important...
A great agent needs to beat the distractions of everyday life, breaking through the clutter to get your home noticed. One impression is almost never enough. I know to get your house noticed and remembered I can use repetition. The more times a consumer views your home, the more it will resonate through the distractions of everyday life, stay on their mind until they just have to see it.
Your home is the epicenter around which all other efforts revolve- the Core of the campaign. My Property Promotion Tactics include Print Marketing Takeaways, Welcome Basket and Eye Catching Yard Sign with Sign Rider using interior photos along with Call Capture Technology. Making the core of the campaign "Home Centric."
Taking the campaign beyond the front door, it's time to let your neighbors know your home is on the market. By enlisting your friends and family to post flyers on community boards, putting out door hangers, and connecting to potential buyers with handwritten thank you cards, the Neighborhood Canvass tier of my marketing campaign can tap individuals looking to stay in the area but searching for a new home, as well as those whose friends or family want to move to your neighborhood.
Allows me to target people in a strategic areas around your property using full-color mailers featuring interior and exterior photographs of your house. This pillar builds recognition through repetition by bringing your listing directly to the mailboxes of potential buyers who may have seen your yard sign or gotten a call from our telemarketing retargeted campaign following the mail piece.
Digital marketing works around the clock to reach buyers online. Displaying ads for your home on popular social media websites, not just real estate websites, expanding the reach for potential buyer's even further.
101 Big Beaver Rd, Troy, Michigan 48084, United States
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